Our Mission
Our company mission is to provide your business with more products and services than the typical web design firm. We know the small business owner is busy running a business. You don't have time to understand the web design process, and when you choose Morin Web Design, we take care of all the details. We can register your domain, find a hosting company, maintain your site, and plan your marketing strategy.
The Company
Morin Web Design has been developing and designing web sites since 2008. Our philosophy is to design web sites that are visually striking, but that are well designed from the inside out. The approach we use is user-centric design. This design method is proven to:
- increase product sales, revenue and market share
- increase site traffic and transactions/purchases
- attract and retain more customers
Cindy Morin is a certified web designer. In addition, she has more than 12 years experience in marketing communications. She has worked for a variety of high profile companies, such as J. Walter Thompson Advertising, Fujitsu Communications, and Merv Griffin Enterprises.
Morin Web Design and it’s sub contractors are experienced in all fields of web page development such as; HTML and CCS 3, multiple scripting languages such as Java Script and PHP, database development using MySql, and content management systems. Morin Web Design is owned and operated from Cave Creek, Arizona
The Web Site Design Process
We try to make the process of getting your web site finished as quick as possible. But planning and strategy comes first. That’s where this web site planner comes in handy. Without planning first, your web site can become a disaster, wasting your time and hard earned money. There are several steps we go through before completing your web site:
1. Planning Strategy
We start the process by having you fill out this Web site Planner Workbook. This book gathers information about your business, services, audience, purpose, site goals and more. This planner will also give you a full outlook of how you see your web site, and how we find out your objectives and goals for your project. We will give you as much time as you need to review the planner and answer all of the questions asked. We use this information to help us deliver an accurate quote. This will also help us in the future if you decide to accept our proposal.
2. Web Site Design Proposal
After you have finished with this Web site Planner Workbook, we will gather the information and draw up a proposal for your approval.
3. Agreements / Deposits
If our proposal for your web site development is accepted, we will require half the full amount as a deposit. Along with an invoice, we will send you a contract. The contract will state the project amount, terms and agreement, and other miscellaneous items.
4. Domain Name Registration
If you have chosen a domain name to register for your web site, we will register it at this time.
5. Collecting Your Materials
Now is the time to start collecting materials for your web site. Anything that you can provide to help us design your website will help. This includes, but is not limited to; brochures, business cards, and photos of your business. If you’re selling products, we will probably need photos, product weight, and cost. The more information and materials with which you provide us, the quicker your project will be completed and the better the overall results.
6. Mockup Sites and Sample Layouts
We will put together some mock websites and designs for Morin Web Design to critique and discuss. If you have requested a logo design, this usually comes before anything else. At this point we're trying to narrow down exactly what you're looking for in terms of design and layout. Your feedback is essential in the web design process and is welcome at any time.
7. Working with Materials
Resizing photos, photo optimization, color sampling (for those who want to match a corporate color to their site design), product weight & pictures, and similar tasks are all done during this phase of the web design process.
8. Establishing Project Design / Look & Feel
Based on your feedback from the mockup site(s) and your planner, a design is established and used for your website.
9. Content
Starting with your home page, we will start building your website. After this is completed and approved we will move on and start placing content into your website.
10. Scripting & Databases
If you requested any special scripting (contact forms, feedback forms, databases, reservation systems, etc.) then we will integrate the scripting into your website.
11. Web Site Completion and Debugging
After you have reviewed the website, and everything is in correct order, we will start by reviewing the site ourselves. We will check website load time, browser testing, resolution testing and the overall optimal performance of your site.
12. Site goes "Live"
Your site is published for the world to see! You can now start advertising your website, tell friends, business acquaintances and publish print material with your website address.
13. Site Optimization & Online Marketing
Your site is optimized so that we can correctly market your website. We will use the keywords and descriptions of your site that you have gave us in your planner. We will then start by submitting your website to search engines and do any other website promotion services that you requested.
User-Centric Design
In order for your Web site to be successful, users must visit the site to find information or accomplish tasks. No matter what objectives you have set for your Website, it must carefully balance the needs of users and the needs of your organization. If users don't find your Web site helpful, they will not use it.
Usability increases customer satisfaction, productivity, and leads to customer trust and loyalty. Consumers have become more demanding about usability. Applying usability in the initial design can greatly reduce extensive redesign, maintenance, and customer support.
Creating a User-Centric Website
The first step is to clearly define your organization and users' needs, goals, and objectives. To get the project started, begin by asking yourself (and Morin Web Design's development team) more detailed questions such as:
- What are your primary business objectives and how do they relate the Web?
- Who are the users of your Website and what are their tasks and goals?
- What information and functions do your users need, and in what form do they need it?
- How do users think your Website should work and what are their experience levels with the Web site?
- What hardware and software will the majority of your users use to access your site?
Benefits of User-Centric Design
Usable systems can save money by helping to:
- increase productivity and customer satisfaction
- increase sales and revenues
- reduce development time and costs and maintenance costs
- decrease training and support costs
